I had no clue what the Serbian reporter was asking me. Thank goodness Oscar was there to translate the conversation. I met Oscar earlier this spring on CouchSurfing.com when we couldn't find a pet-friendly place to stay in Serbia. While we weren't exactly in the market for a couch to sleep on, I thought the [...]
Have you ever noticed that as soon as you commit to something, everything that is NOT that thing shows up in spades? For example, say you commit to working on your spare tire or muffin top. (Not that I’d personally know, but I have a friend…) Then what do you see, constantly, day in and [...]
The view from our apartment balcony, looking toward the Old Town of Dubrovnik. George Bernard Shaw was enchanted by this beautiful city, about which he said, "Those who seek paradise on Earth should come to Dubrovnik and see Dubrovnik”. I spent almost three months in Croatia last winter and I distinctly remember stepping out of the shower one [...]
Before I started writing my first book (available now!), I’d heard people say that writing a book is similar to giving birth. I thought, really? Isn't that a little over dramatic? Obviously due to a natural barrier, I haven’t given birth. (Not that I wouldn't have wanted the experience, but life is life.) But now [...]
You know that old expression, “waking up on the wrong side of the bed”? Well, the other day I woke up instantly upset. I contemplated not even getting out of bed. And, truthfully, I didn't need to. Since I’m working from Europe, no one in the U.S. would have been up for hours. So if [...]
Getting ready for the first shot of the day – Stara Moravica, Serbia You may or may not know I’m a reality TV addict. It’s my guilty pleasure. And here’s the fun news. Recently, I moved from being “just a fan” to being an actual reality superstar! (Doing one episode does make me a superstar, [...]
Subotica, Serbia (photo: InSerbia News) I had no idea what they were saying, but I was happy. You know those moments when you stop and think to yourself, how did I wind up here? Of all the possible scenarios and different ways my life could go, I’d never have predicted I’d be sitting in a [...]
Who knew my journey from Budapest to Subotica recently would prove to be such a learning experience? From the first lunge of the train, to Andreas storming through my cabin, it was an interesting ride to say the least. The trip was probably the most surreal three hours of my life. From the moment Andreas [...]
Why should you send traffic to someone else’s site? That doesn't make sense, right? Isn't the point of PR to drive traffic to your own site? Well, yes and no. Look – whether you like it or not, we live in a “if you scratch my back, I'll scratch yours” business world. And an important [...]
A question my team gets asked often is, “I keep pitching and pitching, and nothing. What am I doing wrong? You might not be “doing” anything wrong. You might just be living in an altered reality. No, I’m not talking about The Twilight Zone. Well, maybe :) Have ever noticed that you’re living in a [...]
Have a safe and happy 4th of July, from the entire team at Wasabi Publicity, PitchRate and Destination Aha! Thanks so much for your support. ~ Drew
“It sounds too pink.” I had no clue what she was talking about. And it seemed completely out of context for what I was trying to communicate. What did the color pink have to do with my commitment to empower the youth of the world? Or my observation that Eastern Europe’s youth were so talented [...]
