Have You Signed Up For Too Many Excursions?
It’s been years since I got an email from a client that was upsetting. The kind that accuses my team for not following through on what was requested. The kind that tells me the ship is sinking and it’s our fault entirely.
I received one recently.
In my client’s world, we were the only plausible explanation for the Titanic’s fate.
From our vantage point on the lido deck, things occurred quite differently.
The story goes like this. When the ship began to sail, we set the course and we all agreed on the direction we were headed. Our recommendation was to avoid excursions in the itinerary. We set off, busting our butts to get where we needed to be.
Along the way, the client decided he wanted to add excursions. So, of course, we served him.
Lesson #1: Sometimes taking your clients where they want to go on a whim doesn’t serve them in getting to their destination.
The waters were a little rough along the way. The client failed to follow through on requests made by our team, communication was challenging… but, I’m sure these things were unintentional oversights.
So, Julie (aka me– and if you don’t know why I’m calling myself Julie, go immediately to TV.com and watch an episode of The Love Boat!) was caught between a proverbial rock and the hard place. Because blaming the lack of results on the requested excursion, and the lack of communication, would look very much like justification.
What do you do?
Just like I did, you have a choice. You can get wrapped up in the defense swirl or you can step back to see if there’s a lesson to be learned.
Truthfully, I did a little of both.
Lesson #2: It’s best not to argue with someone who has already drawn a conclusion.
I felt myself wanting to get sucked up in the swirl. The force was strong. But, I decided instead I would continue to be of service to the client and provide whatever was possible.
As for myself, I started to look long and hard at how I was running my own company. For example, taking my team on excursions and not really following the course. And by doing this, I started to feel accountable as the “captain” for us not making our destination.
Whether you’re managing a team or working for yourself – it happens: suddenly you’re following the yellow brick road when you weren’t even planning a trip to Oz.
Instead of blaming everything or everyone for you being in Oz, stop first and ask yourself who’s feet carried you along that path.
Although excursions are fun, the world needs us to stay on course!
About the Author:
Drew Gerber
For 30 years, Drew Gerber has been inspiring those who want to change the world. As the CEO of Wasabi Publicity, Inc., lauded by the likes of PR Week and Good Morning America, he sparks "aha" conversations that lead to personal and business success. His PR firm is known for landing clients on Dr. Phil, Oprah, Anderson Cooper, The Wall Street Journal, Inc., Entrepreneur, and other top media outlets. Wasabi Publicity lives to launch conversations that make a difference and change the world.
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About Drew
For 30 years, Drew Gerber has been inspiring those who want to change the world. As the CEO of Wasabi Publicity, lauded by the likes of PR Week and Good Morning America, he sparks “aha” conversations that lead to personal and business success. His PR firm is known for landing clients on Dr. Phil, Oprah, The Wall Street Journal, Inc., Entrepreneur, and other top media outlets. Wasabi Publicity lives to launch conversations that make a difference and change the world.
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Drew, I call it “the shinies.” You can start out to do something and become enchanted by something shiny and new that catches your attention. Pretty soon, you have forgotten your original purpose and you are off to chase the newest, shiniest object.
As you point out, it is just as easy for us to get caught up in this as it is for our clients.
Cathy, I love that: “The shinies” – such a great expression for those of us who like shiny things (not mentioning any names :))
Drew
As an Career Advancement Specialist, I deal with the influence of “shinies” every day. My clients start by looking at a variety of possible paths and when the normal emotional roller coaster of a job change sets in, their directional pointers can spin like weather vanes. I’ve found the best solution, after I’ve charted our course in writing, is to rework the timeline with every change. When they are wandering way off course, I can ask them to prioritize, since what we originally aimed for may not happen. Of course, I’m lucky. Some of those shinies pay off in career jumps for my client right away!
Prioritizing is key, Lyn!